Finger Licking Good
The old man was broke, living in a tiny house and owned a beat up car. He was living off of $99 social security checks. At 65 years of age, he decide things had to change. So he thought about what he had to offer. His friends raved about his chicken recipe. He decided that this was his best shot at making a change.
Sanders worked a number of jobs, such as a steam engine stoker, filling station operator and an insurance salesman, but it wasn’t until his time running his restaurant in Kentucky that he made what would make him famous. While there, he developed his secret recipe and method of cooking chicken – he was the one who brought to the world a new world – the world of KFC
Sanders proceeded to go around USA trying to sell his chicken recipe to restaurants. His idea was to give them the recipe for free and then take a percentage on each chicken dish sold.
It is said that Colonel Sanders was rejected 1009 times before he got his first “yes”.